During my chat with Andy Beal (1/17/2008) on The Bauer Pauer Hauer, we touched on SEO as a potential reputation management tool. This is another huge benefit of understanding and being able to apply organic search engine optimization. Take a listen in on the podcast below, and please share your thoughts and opinions with us.  Andy was a great guest, and we had a lot of fun.

Ponder this–if you had something negative about you or your company appearing high within search engine results, a way to flush that negativity out would be to get additional pages to outrank the negative results and minimize their impact. So SEO can serve as a reputation management tool in addition to lead generation, awareness building, and an increase in revenue.

 

 Reputation Management Podcast: Play Now | Play in Popup | Download (18)

A little FYI . . .

We are talking with another firm about partnering on a more robust product offering.  Essentially, we’re going to offer our complete SEO Bible Training package for “free” as an inclusion to those who purchase the other firm’s product set through us.  That’ll mean you could benefit by getting all of our SEO knowledge through the pending videos, podcasts, and eBooks as a bonus for purchasing the other firm’s product in a few weeks (it’s not out yet).

While the more robust product package is not going to be inexpensive, it’ll really pack a lot of value into one package and teach you SEO plus internet marketing techniques sure to help make you money long term.  Our next planned product set was to include internet marketing techniques so this will speed the delivery of that knowledge to you which is our goal.

Stay tuned for more details, but this has tremendous potential to benefit all involved.

I came across an article which may interest many of you that talks about how search engine positioning proves key to branding.  To access the article, click the link below:

http://www.marketingcharts.com/interactive/top-spots-in-search-and-paid-listings-prove-key-for-branding-2675/

 What do you think of the article? 

MarketingCharts has another interesting article that had a lot of appeal to me from an overall marketing standpoint.  One key takeaway quotation that relates directly to SEO:  

Check it out, and share your thoughts back here with us.